User Composition

Overview

User Composition gives a snapshot of your user base—how it splits across any profile attribute (plan, geography, device type, etc.). Think of it as a real‑time pie or bar chart for “Who are my users right now?”

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Common Use Cases

• Subscription mix (Free vs Basic vs Premium)

• Geographic distribution (Top countries / regions)

• Device or platform share (iOS vs Android vs Web)

• Engagement cohorts (Active vs Dormant users)

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Interface Walkthrough

Field	Use
For	Choose Identified Users, Anonymous Users, or all users.
Breakdown by	Select a single profile property to group by.
Filters	Further restrict the population (e.g. Plan ≠ Free, Signup Date ≥ 2025‑01‑01).
Run	Generates counts and percentages.

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Quick Example (Plan Distribution Among Active Users)

1. For → Identified users

2. Filters → Active User = true

3. Breakdown by → property Plan

4. Run → Chart shows Free 40 %, Basic 35 %, Pro 25 %.

   Action: target Free users with upgrade campaigns.